Phone Number of
Loro Piana is
+39 02 829 518 60 .
Loro Piana is an Italian luxury fashion brand specializing in textiles and ready-to-wear clothing, renowned for its commitment to high-quality raw materials and meticulous craftsmanship. The brand's focus is on luxury goods, including textiles, high fashion, and accessories, with a global presence and a strong legacy of textile production.
Here's a more detailed look at what Loro Piana is known for:
1. Luxury Textiles:
Sourcing the finest materials:
Loro Piana is famous for sourcing the world's finest raw materials, including cashmere, vicuña, linen, and merino wool, from various regions globally.
Vertical integration:
They control the entire production process, from raw material sourcing to finished goods, ensuring quality and exclusivity.
Sustainability:
The company is committed to sustainable practices, including long-term conservation programs to protect animals and their habitats.
2. Luxury Goods and Ready-to-Wear:
Diverse product offerings:
Loro Piana offers a wide range of luxury goods, including knitwear, leather goods, footwear, fragrance, and accessories.
Made in Italy:
The brand emphasizes its Italian heritage and the skilled craftsmanship of its artisans.
Timeless elegance:
Loro Piana is known for its understated elegance and classic designs, catering to a discerning clientele.
3. History and Legacy:
Family-owned business:
Loro Piana is a family-owned business with a history spanning six generations, from a humble beginning as textile merchants to a global luxury brand.
Industry leadership:
The brand has become a leader in the luxury textiles industry, known for its dedication to quality and craftsmanship.
Global presence:
Loro Piana operates a global retail network, with stores and online presence.
4. Values and Philosophy:
Uncompromising quality: The brand's mission is to offer uncompromised quality in its products.
Tradition and innovation: Loro Piana balances its rich tradition with innovation, constantly pushing the boundaries of textile production.
Exclusivity: The brand emphasizes exclusivity, targeting customers who appreciate luxury and quality.
Founding and Establishment
Loro Piana, a renowned luxury fashion brand, was founded in 1924 by Pietro Loro Piana in the Quarona commune of Piedmont, Italy. Ing. Loro Piana & C. was established as a textile producer, focusing on wool and cashmere. The company later expanded into ready-to-wear and fashion accessories. In 2013, Loro Piana became majority-owned by Moët Hennessy Louis Vuitton (LVMH).
Here's a more detailed breakdown:
Founding (1924):
Pietro Loro Piana, an Italian engineer, established the company in Quarona, Italy, with the goal of producing high-quality wool and cashmere textiles.
Early Focus (1940s-1970s):
The company initially focused on supplying premium fabrics to bespoke tailors and established a reputation for quality and craftsmanship.
Expansion (1970s-Present):
Under the leadership of subsequent family members, Loro Piana expanded its product offerings to include ready-to-wear clothing and accessories, while maintaining its commitment to using the finest materials.
LVMH Acquisition (2013):
Loro Piana was acquired by the French luxury conglomerate Moët Hennessy Louis Vuitton (LVMH) in 2013, further solidifying its position in the global luxury market.
Popularity
Loro Piana is a highly reputable luxury brand, particularly known for its exceptional fabrics and craftsmanship. While not as widely recognized as some of its luxury peers, Loro Piana's quality and timeless designs have earned it a dedicated following and a strong secondary market presence.
Key aspects of Loro Piana's popularity:
Focus on quality:
Loro Piana is renowned for using high-quality materials like cashmere, vicuña, and other premium fibers.
Craftsmanship:
Their products are known for meticulous craftsmanship and attention to detail.
Timeless designs:
Loro Piana's designs tend to be classic and enduring, rather than following fleeting trends.
Quiet luxury:
The brand's understated approach to branding and marketing has contributed to its image as a "quiet luxury" label.
Strong secondary market:
Loro Piana's bags and other items are in high demand on the pre-owned luxury market, indicating a loyal customer base.
Recent growth:
Loro Piana has experienced significant growth in recent years, with the brand seeing double-digit revenue increases.
LVMH's third-largest brand:
Loro Piana is a major player within LVMH's Fashion & Leather Goods division, generating significant revenue.
Current Position
Loro Piana is a luxury Italian fashion brand known for its high-quality textiles and apparel, particularly cashmere and wool. The brand is currently owned by LVMH (Moët Hennessy Louis Vuitton). Its CEO is Frédéric Arnault, who took over the role in March 2025, replacing Damien Bertrand. The brand's headquarters are located in Milan's Brera district.
Key aspects of Loro Piana's current position:
Luxury Brand:
Loro Piana is firmly established as a luxury brand within the fashion industry, known for its quality and heritage.
LVMH Ownership:
LVMH, a global luxury goods conglomerate, acquired a majority stake in Loro Piana in 2013 and has since increased its ownership.
Frédéric Arnault as CEO:
Frédéric Arnault, who previously led LVMH Watches, is now the CEO of Loro Piana.
Headquarters in Milan:
Loro Piana's headquarters are located at Cortile della Seta in Milan's Brera district.
Focus on Quality and Timelessness:
While the brand is owned by a large conglomerate, its core values of quality, family, and sophistication are emphasized, with a focus on "evolution versus revolution".
Global Presence:
Loro Piana has a strong global presence with retail stores and partnerships worldwide, including India.
Brand Recognition:
While brand recognition is high among older demographics, it's also important to reach younger audiences to ensure the brand's long-term success.
Loro Piana Address
The address of Loro Piana is Corso Rolandi 10, 13017 Quarona (VC) – Italy.
Loro Piana Email Address
The email address of Loro Piana is
customerservice@ii.loropiana.com.
Loro Piana Website
The Website of Loro Piana is
www.ii.loropiana.com.
Loro Piana contact person
The contact person of Loro Piana is Support Team.
Loro Piana Customer Support Service Phone Number
The customer support phone number of Loro Piana is
+39 02 829 518 60 (Click phone number to call).
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helpline) of
Loro Piana Service Center and
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